We’ve developed a range of digital and print assets to help you champion the This is Lung Cancer campaign and its vital messages.
Our campaign toolkit includes ready-to-use digital and print materials — everything you need to raise awareness, start conversations, and influence decision-makers.
Download and share these assets across your channels to help change the narrative around lung cancer – because the more voices we have, the harder we are to ignore.
Patient videos

- This is what lung cancer looks like today
- Social snippet: Square 1.1 | Portrait 9.16
- This is Alex. This is Lung Cancer
- Full length video
- Social snippet: Square 1.1 | Portrait 9.16
- This is Catherine. This is Lung Cancer
- Full length video (coming soon)
- Social snippet: Square 1.1 | Portrait 9.16
- This is Gloria. This is Lung Cancer
- Full length video
- Social snippet: Square 1.1 | Portrait 9.16
- This is Keith. This is Lung Cancer
- Full length video
- Social snippet: Square 1.1 | Portrait 9.16
- This is Liz. This is Lung Cancer
- Full length video
- Social snippet: Square 1.1 | Portrait 9.16
- This is Mel. This is Lung Cancer
- Full length video
- Social snippet: Square 1.1 | Portrait 9.16
- This is Michael. This is Lung Cancer
- Full length video
- Social snippet: Square 1.1 | Portrait 9.16
- This is William. This is Lung Cancer
- Full length video
- Social snippet: Square 1.1 | Portrait 9.16
Digital graphics

- This is what lung cancer looks like today: Square 1.1 | Portrait 9.16 | Landscape 16.9
- This is Lung Cancer: Square 1.1 | Portrait 9.16 | Landscape 16.9
- This is Alex: Square 1.1 | Portrait 9.16 | Landscape 16.9
- This is Catherine: Square 1.1 | Portrait 9.16 | Landscape 16.9
- This is Gloria: Square 1.1 | Portrait 9.16 | Landscape 16.9
- This is Keith: Square 1.1 | Portrait 9.16 | Landscape 16.9
- This is Liz: Square 1.1 | Portrait 9.16 | Landscape 16.9
- This is Mel: Square 1.1 | Portrait 9.16 | Landscape 16.9
- This is Michael: Square 1.1 | Portrait 9.16 | Landscape 16.9
- This is William: Square 1.1 | Portrait 9.16 | Landscape 16.9
- Cough: Square 1.1 | Portrait 9.16 | Landscape 16.9
- Breathlessness: Square 1.1 | Portrait 9.16 | Landscape 16.9
- Fatigue: Square 1.1 | Portrait 9.16 | Landscape 16.9
- Weight loss: Square 1.1 | Portrait 9.16 | Landscape 16.9
- Shoulder pain: Square 1.1 | Portrait 9.16 | Landscape 16.9
- Wheezing: Square 1.1 | Portrait 9.16 | Landscape 16.9
- Back pain: Square 1.1 | Portrait 9.16 | Landscape 16.9
Print-based materials

- This is Lung Cancer A3 campaign poster
- This is Mel. This is Lung Cancer A5 flyer
- This is Alex. This is Lung Cancer A5 flyer
- Let’s Talk Lung Health and Lung Cancer A5 booklet.
